
HEROBASE Alxa Hero Festival Desert Crossing Base Camp, formerly known as Desert Dream Park (Dream Desert Park), is located in the Tengger Desert of Alxa Left Banner, Inner Mongolia. It is the first desert off-road comprehensive cultural tourism destination in China to achieve year-round regular operation, and also the core main venue of the Off-road e-Clan Alxa Hero Festival. Relying on the unique sand dune terrain of the vast Tengger Desert, this place is not only a pilgrimage site in the hearts of off-road enthusiasts worldwide, but also the starting base camp for desert crossings. The venue is fully equipped with off-road tracks, camping areas, and service support centers, offering a rich variety of activities such as graded desert self-driving crossings, UTV experiences, desert camping, and low-altitude sightseeing. During the annual Hero Festival, car enthusiasts from all over gather here for competitions, auto shows, music carnivals, and other events. With the desert as the seating and yellow sand as the tracks, it blends off-road culture, desert scenery, and frontier customs, catering to both professional players seeking hardcore crossings and ordinary tourists enjoying desert leisure. It is a desert off-road cultural landmark integrating competitive events, self-driving crossings, camping vacations, and cultural tourism exhibitions, carrying the heroic dream of off-road enthusiasts racing toward the desert and chasing freedom.


The Alxa Hero Festival hand-drawn guide clearly marks the core functional areas, covering the Zero Kilometer desert crossing landmark, off-road race tracks, car enthusiast camping grounds, entertainment activity plazas, and supporting service stations, precisely outlining touring, transit, and rest routes. It also details convenient points such as parking lots, supply stations, restrooms, and entrances/exits, clearly organizing on-site traffic flow and solving touring and travel challenges. The hand-drawn illustrations incorporate classic scenes such as motorcycles racing, desert sunsets, and starlit camping, capturing the thrilling moments of off-road gatherings. Abandoning rigid standardized blueprints, it presents this grand desert event for off-road enthusiasts nationwide with vivid texture in all dimensions, providing clear and heartwarming touring guidance for every dream-chaser heading to Alxa.


The Alxa Hero Festival hand-drawn guide clearly marks the core functional areas, covering the Zero Kilometer desert crossing landmark, off-road race tracks, car enthusiast camping grounds, entertainment activity plazas, and supporting service stations, precisely outlining touring, transit, and rest routes. It also details convenient points such as parking lots, supply stations, restrooms, and entrances/exits, clearly organizing on-site traffic flow and solving touring and travel challenges. The hand-drawn illustrations incorporate classic scenes such as motorcycles racing, desert sunsets, and starlit camping, capturing the thrilling moments of off-road gatherings. Abandoning rigid standardized blueprints, it presents this grand desert event for off-road enthusiasts nationwide with vivid texture in all dimensions, providing clear and heartwarming touring guidance for every dream-chaser heading to Alxa.
Previous:Digital Transformation Cases of Historic and Cultural Districts
Next:No more
Scan WeChat QR code